With great success at the point of sale. How? Very simple: perfuming the packaging that the customer receives at home. In the ecommerce sector, we seek to recreate the brand experience with the arrival of the package and unboxing , and scent Jewelry Retouching marketing can be a very useful tool to achieve this. Receiving a package with a pleasant and unexpected smell is a way to surprise and delight the customer. The packaging , the labels or the advertising material of the package can be scented with aromas in accordance with the brand Jewelry Retouching image. For this technique to work, we have to carefully select the packaging materials, ensuring that they are not only sustainable and suitable for protecting the product, but also that they are capable of transmitting aromas for a long time and do not add their own ours.
In addition, if we get customers to make unboxing videos of the brand and share their feelings when they perceive the smell, it will become Jewelry Retouching one more element of differentiation of the brand among potential customers. Examples of scent marketing 1) Trident This brand launched an olfactory marketing campaign at the Sol metro station in Madrid. The brand placed several vinyl murals with a marine print that occupied the walls and the floor of the corridors. To this visual impact they added the sound of the sea and a smell of Jewelry Retouching fresh mint. The slogan of the campaign: “Discover the new wave of freshness”. What is olfactory marketing and how does it position your brand?
What is olfactory marketing and how does it position your brand? A brand of children's footwear that has made smell its hallmark, and as its name suggests, its shoes smell like chewing gum. A very effective way to reinforce your fun and Jewelry Retouching attractive brand image for the little ones and reinforce the memory of your products. with great success at the point of sale. How? Very simple: perfuming the packaging that the customer receives at home. In the ecommerce sector, we seek to recreate the brand experience with the arrival of the package and unboxing , and Jewelry Retouching scent marketing can be a very useful tool to achieve this. Receiving a package with a pleasant and unexpected smell is a way to surprise and delight the customer.